SERVICE - REPAIR - PERFORMANCE

Jesse has always had a passion for motorcycles. He used his technical training to work on his own bikes and then apprenticed at an independent shop while serving in the Navy. After retirement he became a technician at a dealership; earning certifications on multiple brands and styles. Now a business owner; he is dedicated to providing a personalized customer service to those who are also passionate about motorcycles. Jesse is also a certified MCSF RiderCoach and teaches courses for the State of Montana. He is an avid long distance rider having completes a IBA Saddlesore 1,000 and 1K In A Day. He is an aspiring adventure rider looking to complete multiple BDRs.

Jesse joined the Navy after graduation from Victor High in 1996. He served as an Aviation Technician and then Aviation Maintenance Master Chief teaching the value of “By The Book Maintenance” and “Maintenance Excellence”. He returned home after 26 years of honorable service. Jesse is a graduate of the Navy Senior Enlisted Academy, he additionally earned a bachelor’s degree in management, and associate’s degree in aviation technology. Jesse has served in numerous countries including Iraq and has received several Commendation and Achievement Medals for meritorious service and heroism.

Riding motorcycles, ATVs, and UTVs is inherently dangerous. That’s part of the draw to them and also what makes them fun. However, it’s important to mitigate unnecessary risks. Personal motorized vehicles might not seem as dangerous as military aircraft but the result of a mechanical failure could be and you don’t get a parachute! Even if a mechanical failure doesn’t end in death or injury; it ruins the enjoyment and your trust in your machine. The engineers that designed your machine performed extensive tests to determine the best practices for preventative maintenance to mitigate those risks. Just like military aircraft I recommend performing all the steps listed in the service manual. It’s NOT just and oil change. Investing in proper maintenance protects your investment and enhances safety.

I love motorcycles, ATVs, UTVs and I want you to love your’s also. The relationship between machine and rider should be rewarding and personal. My mission is to keep your machine in top running order as well as provide you with the personal experience you are looking for. Whether it’s for transportation, work, or recreation I want you get the best possible performance out of your motorcycle.

I started Beer Money Cycle Works LLC. as a way to implement my philosophies and maintenance practices into a company that provides service based on building relationships with customers and their machines. My vision is to create a network of technicians and riders with a common goal; build a community based on the love of adventure and the machines that take us there.